Link building is of utmost importance for the success of a website. Basically, link building can influence the ranking of a website, provided that the process is done properly. On the other hand, the numerous search engine updates must be taken into account before proceeding to this technique. Here I will present you several useful link building tips for your website:
Provide Useful Content That Is worth Reading and Linking
This is undoubtedly one of the most important tips regarding link building. Throughout time, Google has released several strong updates that aimed to help people get relevant results for their search queries. This way, sites with duplicate content or low-quality content received a very bad ranking. This is why it is essential to provide high-quality content that will benefit your visitors. If you do this, other people will link to your site. This is a win-win situation, since quality link building helps both you and the one who links to your website.
Article Submissions Are Highly Effective
Once again, you must pay extra attention to the content: if you provide top-notch content that will engage and benefit the reader, he will read the entire article and he will be tempted to click the links found inside the article – links that will lead to your website. If the article you submit is full of spelling and grammar errors, the reader is very unlikely to read it. Article submission is a great way to increase the visibility and the popularity of your website on the Internet. You can also write product reviews, add a link to your website inside the review and then post them on LinkedIn, Twitter or Facebook. This way, your site will get a better ranking and the traffic to your website will be improved as well.
Comment on Other Blogs
Make a list of 10 to 20 blogs from your niche, follow their posts and comment. Be careful not to turn into a spammer, though, since that will have the opposite effect regarding your website’s ranking. Write relevant, good quality comments and insert a link to your website in the “Website” field. Even though this link building technique is not as effective as the previously mentioned ones, it is still a good way to attract visitors and improve the ranking of your website. Focus on dofollow blogs only!
Check Your Competition
Make a list of the main competitors in your niche and check their links. If the sites are popular on the Internet, they will surely have high-quality inbound and outbound links. This way, you can make an idea about other great sites available in your niche and ask the owners if they are interested in reciprocal linking.
Make Your Content Easy To Read And Share
Besides the fact that the content must be well-written, it must also be easy to share on social media, such as Facebook or Twitter. Create a catchy title, provide new and interesting information and your content is very likely to become viral.
